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The 'marketing' within the Holding So speak!... Ltd (in formation) is organized in 6 categories:
On this page, category 5 will be explained: THE LOGISTIC MARKETS:
This page is about the logistics market shares of partners in CI-EX (Casting international Extranet).
CI-EX is the logistical heart within the Holding So speak!... Ltd, a social enterprise.
Logistic* markets* means: customers who have financial-, or production-, or logistical resources contributing to the realization of the Holding Company So speak! ... Ltd by products or services into it.
This definition makes 'marketing' part of the logistics.
The logistic markets aim to realize in 5 years’ time, 5 internet channels, 24 hours a day to fill in terms of content.
In the logistics markets, central is producing very quickly (by assembly-line principles).
There are 2 types of partners: strategic and tactical partners.
Strategic partners are participants (business investor) who invest with means of production, e.g. lease companies.
The difference between a tactical logistics partner and a strategic participant is that the first occasional per project participates, while the strategic participant structurally becomes co-owner in the Holding Ltd.
In the first financial year, only tactical operational partnerships are active.
Our question is aimed at the following 2 types of customers, each with large variations:
For example: | AV hardware producers | music producers | N.G.O.’s |
job agencies | advertising agencies | providers (divers, FE satellite, internet) |
E.g.: | actors (m/f), presenters, etc | advisors | occasional crew members |
stunt people | Special effects, etc. | project coordinators | |
occasional staff members | Research Directors | project-partners. |
These are relationships that come from the people network, such as freelancers, companies’ files for cast, crews, staff, or specialists.
Contracting of work is always done by managing*, never through mandate*.
Some of the partners are commercially marketing related.
E.g. that of distribution and sale of © rights (tactical marketing).
Such a partner can be a marketing-licensee.
These licensees operate per language area.
They have a written agreement with the Foundation CastingInternational-Expeditions- in which they have, per country, the rights of the relevant language versions to cream-off the tactical and technical markets.
There are specific schemes developed, that income (= the profits of) for Holding So speak! ... Ltd guarantee
Licensees are not activated in the first financial year.
Click for an introduction of productions.
Click for an explanation of the basic philosophy.
Click for an explanation of CI-EX (Casting international Extranet).
Click for an explanation of network.
This is a summary.
For more information, for example, because you want to work with us as a partner, please contact Casting International by using the button below.